Premier Energy proudly Entitles Chen One as Pakistan’s First Green Energy based Chain of Stores.With the Memorandum of Understanding Signed between Premier Group and Chenab Group, Chen One joins the league of International Giants like Unilever, Johnson & Johnson, Nike and many others by converting their operations on Renewable Energy.
Premier Group and Chen One have successfully been in collaboration since 2014 for home products division and with this new venture between the two Groups, the business ties are expected to strengthen further. To begin with, the entire operations of Chen One’s DHA branch been converted on Solar by Premier Energy through a Grid Tied Solar Power Plant installation. Under the said agreement Premier would be converting multiple stores of Chen One on Solar, entitling Chen One as the first largest chain of Green Stores in Pakistan. Moreover, this MoU shall also facilitate the sharing of best practices, human resource and ideas to promote the use of Renewable Energy Resources in the country.
Mr. Daniyal Sidiqui; Country Head Premier Energy introduced the two Groups and highlighted the pros of Grid Tied Solar Power Plant installation at Chen One’s DHA Store. He also emphasized on the need of the hour i-e “Distributed Power Generation” and taking the pressure off from National Grid. With the hope to result in a long term mutually beneficial business relationship, the ceremony began with Mr. Mian Kashif Ashfaq’s address.
Mr. Mian Muhammed Kashif Ashfaq CEO Chenab Group also agreed to be part of “Green Brigade”; a non-commercial initiative by Premier Energy to bring together eminent personalities from diverse set of fields to promote Green Energy.
Mr. Kashif at the occasion said
“We at Chen One believe Renewable Energy Resources to be the optimal solution for all energy problems of the country. We support Premier Energy in their efforts to revolutionize the energy consumption patterns and bring back the revival of the industrial sector. With this MOU, I also feel honoured to be a part of the Green Brigade which is an excellent and commendable initiative by Team Premier for the promotion of Renewable Energy.”
In Response Mr. Shoka t Mobarik; CEO Premier Group UK while addressing the media partners said
“We have enjoyed the journey of collaboration with Chen One and we certainly look forward to continue strengthening this understanding. It is always good to see Industrialists and Business Personalities like Mian Kashif support the concept of Green Energy. The installation of Grid Tied Solar Power Plant at DHA branch is just the first step and we look forward to entitle Chenab Group as Pakistan’s first green energy based chain of stores.”
The MOU Signing Ceremony was followed by the formal ribbon cutting ceremony symbolizing the operations of Chen One stores to be converted on Renewable Energy. On this occasion the two CEOs were accompanied by the Installation team of Engineers and relevant department heads.
This Memorandum of Understanding is expected to result in a mutually beneficial opportunity for both the partners involved by combining the customer base, sharing ideas, co-branding and together promoting the use of Renewable Energy Resources. On this occasion Chen One was awarded the internationally recognized “Green Energy Certification” by Premier Group.